About Me

Engagement. Storytelling. Differentiation. Innovation. Fandom.

I’ve always been fascinated by the stories that shape culture—and the ways smart, strategic marketing can bring them to life.

After earning my Bachelor of Science in Media, Culture, and Communication from New York University, I built a 15-year career connecting audiences to the moments and brands they love.

From the golden age of television—helping market iconic shows like Mad Men, Breaking Bad, and The Walking Dead—to leading the global launch of Paramount+, the fastest-growing streaming service in 2022, I’ve had a front-row seat to how entertainment evolves. Today, I’m driven by a passion for building meaningful campaigns, empowering global teams, and turning creative ideas into connections that resonate across borders.